From Idea to Audience: Inside the Studio Development Pipeline with Aparna Purohit (CEO, Aamir Khan Films)
Join Aparna Purohit, CEO of Aamir Khan Films, for an exclusive Cininfo session that dives deep into the studio development process—from the very first idea to reaching global audiences.
With years of experience shaping iconic stories, Aparna will walk you through how stories are nurtured, evaluated, developed, and transformed into powerful screen experiences.
What You’ll Learn:
- What Development Really Entails: What studios and production houses look for when evaluating stories.
- The Development Phase of a Script: Steps involved in shaping a story for film or series.
- The Producer & Creative Executive’s Touchpoints: How they navigate decision-making through the process.
- Creative & Story Development: Refining the narrative and aligning vision.
- Casting & Talent: Importance of the right actors and creative collaborators.
- Budget Challenges: Why good films can fail because of poor budgeting.
- Marketing & Reaching Audiences: Taking the project beyond the screen to connect with viewers.
The Full Cycle – A step-by-step walk from script to final screen, and beyond.
Event Details:
- Date: 12th October 2025
- Time: 12:00 PM IST
- Venue: Zoom
FREE for all Cininfo Community Members!
For more information please WhatsApp or call us on +91 9009004762 or DM us on Instagram @cininfo4talent

Speaker: Aparna Purohit
Designation: CEO, Aamir Khan Films
Bio: Aparna Purohit is the CEO of Aamir Khan Films and a trailblazer in Indian entertainment.
Formerly the Head of India Originals at Amazon Prime Video, she spearheaded landmark shows like “Made in Heaven”, “Paatal Lok”, “The Family Man”, “Mirzapur”, and most recently “Sitaare Zameen Par”.
Featured in Fortune India’s and Business Today’s Most Powerful Women lists, Aparna is known for championing bold, culture-shaping stories that redefine the Indian content landscape.